all natural grooming products, made in america.


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Meet the team

A pampering and dynamic addition to your morning routine...this miracle product has something for everyone.
— Vogue Paris
For the truly efficient groomer, there’s this multipurpose potion. This blend of plant oils first softens scruff and soothes beard-related itching, then nourishes the skin beneath facial hair while also tightening and toning.
— Birchbox Man
The Shea family knows beards.
— Shoppe by Scoutmob
Henry is currently looking like a man reborn into a world of elegant male grooming. His hair looks strong, smells great and looks effortlessly mastered. He’s let us all know who’s responsible…As for me, my beard is looking powerful, affording me new found levels of respect in the office and beyond.
— Satisfied Beardsmen
This fellas, is a legit line of products, made with love, knowledge, and the right amount of New England grit.
— Jonathan Coons, New England Fashion Brands